5 Tips To Writing Creative Content That Works

More and more we are hearing about how we need to have quality, informative copy on our website; gone are the days of ‘keyword stuffing’.  Google and other search engines are constantly tweaking their algorithms.  We need to be able to keep up.  Writing creative content is the way to stay ahead. Not only do […]

Top 3 Tips to Creating a Landing Page that Converts

Creating a landing page should not be a guessing game Believe it or not, there are tried and true methods that will lead to a better converting landing page.  That’s not to say there aren’t many areas to consider, and because of that many people can get confused when they are creating a landing page. […]

The writing of Michael Chabon

I just finished reading “The Mysteries of Pittsburgh” written by Michael Chabon. I started reading it on the flight back from my honeymoon and have been hooked ever since. Now I must admit that I am not (unfortunately) one of those avid readers of novels that get hooked easily. But only this book and one […]

Lessons in Flexibility for Time-Pressed Future Stars of E-Commerce

Decided we would hold off on the Adsense articles for a bit. Most of the readers of our blog are companies marketing products, rather than informational sites trying to get into the black. Keep sending me your emails if you wish for me to continue and I’ll gauge interest. I had a breakthrough today that […]

Stop Words

Stop Words: Common words that search engines ignore when indexing a page’s contents. Good copywriting caters to the customer and avoids temptation to omit these words.

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