Bad Neighborhood

March 26, 2006

Bad Neighborhood: The term is used specifically by Google on their information for webmasters pages to identify sites which have been banned or penalized.. Link farms and Free-for-all pages fall in this category because they do not provide any content, but serve only to provide backlinks to sites (an attempt to deceive the search engines). We may receive links from bad neighborhoods (although the benefit to SEO is negligible at best), but we should never link to bad neighborhoods. This practice may get our site penalized as well, as our site is considered to be endorsing a site that violates search engines terms of service.