WSI B2B Marketing Blog

When it comes to digital marketing, the B2B industry is a bit trickier than your average retail store. This is because it will deal will very specific clientele and a specialized industry, meaning you’ll need a top B2B SEO agency to generate results. At WSI B2B Marketing, we’ve helped many in the industrial and manufacturing […]

These days, it’s no secret that SEO can have a host of benefits for companies. But in the B2B sector, a lot of people are still doing things the old-fashioned way, focusing their marketing resources on tradeshows or mailing campaigns. Of course, there’s no reason to stop these things if they’ve been successful, but you […]

What does a solid B2B SEO Campaign look like? What resources do you need to execute the campaign? These are the questions that baffle inexperienced B2B SEO Campaign planners. Oftentimes answers to these questions can be hard to find, but not if you have a well defined plan to reach your desired goals. Let’s take […]

A Business Facebook Page is a Necessity With Social Media becoming so important as a marketing tool for many types of small businesses, we want to offer some benchmark sites and a short checklist for making your Facebook page really work for you. Checklist for an Engaging and Productive Small Business Facebook Page: Great pictures […]

Operating a manufacturing business is certainly no easy task, there’s a lot to keep track of each day, from orders to payroll…you name it. That’s why if you don’t have the energy left over to focus on marketing activities, there are a lot of firms out there that offer digital marketing for manufacturers so you […]

Ten key sales statistics that relate to your basic sales processes If you heed the message in these vital statistics, your business will grow faster, guaranteed. 1 Speed to follow up on web leads is vital. Following up within 5 minutes will make you 9 times more likely to convert them. (InsideSales.com). We deal with […]

When it comes to the B2B sector, one of the best things any company can do for their bottom line is to optimize their sales process. It’s no secret that the better you can showcase your products the more money you’ll be able to make, the more clients you’ll attract, and the more sales you’ll […]

This article gives the “basic formula” for building a B2B lead generation system. This is the bare bones basic process and it’s generally recommended that you follow the process in the order shown here for quickest profitability from your investment. Know your Market, Know your Competition Know your “online” as well as your traditional competition. […]

With all the changes in technology, everyone connected in the mobile space from any location, and the death of old ways of getting information, businesses have to embrace new ways to generate business-to-business leads. Let’s take a quick look at what’s dying and what’s coming on strong: Dying lead generation techniques: Telephone cold calling Print […]

Our customers for digital marketing for manufacturers are telling us two trends that are going to shape the landscape after COVID-19. The first is that a lot manufacturing is going to be coming back home in critical industries like pharmaceuticals, food, critical medical equipment, and medical supplies. The second major trend is that dramatically more […]