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Link Anchor Text – aka text link

March 24, 2006

Link Anchor Text aka text link. The text contained within a link that the user may click upon. Using keywords in the anchor text of a link passes relevance to the page that is linked to. Example: Be sure to email me if you believe “Nice Guys Finish First” is the best search engine optimization book that you have read. The HTML for the link would look like: search engine optimization book

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