Contact Us:

Social Media “Changes to the Trends”

October 27, 2010

The trend has been toward more open communications for years. The Internet, websites, and email have been around for years and slowly connecting people around the world.  The trends are always easy to see, they are talked about in the newspaper and in all the popular magazines. It’s cocktail party chatter and the talk at your kid’s swim meets or soccer practice.

True business competitive advantage comes when you can see the “changes to the trends”. This was driven home to me by Ram Charan, wonderful business thinker and author, who lead a business case analysis for us at the Penn State School of Business back in 1993.  He told us to ask 5 questions as we analyze change and the changes to the trends:

  1. What are the patterns of the change and what’s causing those changes?
  2. How will one make money in the changing pattern of business?
  3. What set of skills are required to design and drive the game in the new environment?(Skills and processes must precede vision and strategy)
  4. What 3 to 5 strategic options exist for us?
  5. What 5 actions can we take over the next 12 months to be ready to strike?So, let’s answer a couple of Ram’s questions.
First the pattern of the change includes a few things like: The causes of the change are the massive introduction of easy to use, free social medial applications connected through the high bandwidth, low cost Internet. All this puts us in instant communications with anyone, anywhere, anytime. The lines between company, employee and customer are being blurred. Amateur bloggers are often instant experts carrying significant weight, enough to get corporations attention and action. One-to-many and many-to-many communications are coming fast as we build beyond the new and wonderful one-on-one communications worldwide. Almost anyone with an Internet connection, a video camera, or a simple blog can reach a global audience and have an impact.

Partners with Industry Leading Tools

Google Analytics
Google AdWords
Pagely
SharpSpring
Google Analytics
Pagely
WSI Corp
Guide To A Top Performing Marketing Program

The Guide To A Top Performing Marketing Program for Your Business

  • A process only 20% of companies use, but you literally can't succeed without it.
  • Little-known "switch" which flips campaigns from "unprofitable" to "profitable".
  • Multiply your ROI 4x with this automatic, repeatable process.
Download This Must-Have Resource
25 Must Haves for Internet Success

25 Website ‘Must Haves’ For Increasing Your Traffic, Leads & Sales

Whether you’re looking to build your first website, or if your existing site just isn’t getting the traffic or leads you were hoping for, you may wonder what it really takes to have a great website.

Follow these guidelines and you will soon have a great website that generates traffic, leads and sales.

Download Increasing Sales Guide

Latest News

Get the latest from our blog.

Frequently Asked Questions

B2B search engine optimization (SEO) is a specific type of online marketing tactic/service that can help a website of a B2B business gain more traction in order to increase their search engine rankings on Google, Bing, etc. What differentiates B2B SEO from B2C, is that for B2B SEO keywords focus on specific words and phrases that business/vendors search. A B2B SEO agency like WSI B2B Marketing can provide you with leading B2B SEO solutions.

Yes, with the right SEO strategy your B2B business will not only improve its search engine rankings, but it will also expand its online reach, and build trust for your brand. There is no better way to show potential B2B vendors that your company is knowledgeable and can deliver the services needed, than having a website and online marketing content that is easy to find and trustworthy. WSI B2B Marketing is a leading B2B SEO agency that can help B2B companies. Contact their team for services.

The cost of SEO services depends on the B2B SEO agency and the services and payment model they offer. The average monthly cost can range from around $750 to $2,000, while hourly rates can go from $85 to around $200. For entire projects, prices range from $5,000 to $25,000 and up. Reach out to B2B SEO agency WSI B2B Marketing for more information and services.

A B2B SEO agency can increase your brand’s online presence and help attract potential leads to your company’s website. By increasing your search rankings and visibility, businesses will get more clicks and users to their site and can increase sales opportunities. An SEO agency like WSI B2B Marketing provides a range of online marketing solutions. Contact them to learn more and improve your online presence today.

Basically, B2B lead generation services will locate customers looking for the specific services/products that you provide and lead them to your website or e-commerce platform. Lead generation is vital not only for marketing teams but for B2B sales as well. B2B SEO agency, WSI B2B Marketing, provides lead generation and other SEO services designed specifically for B2B operations. Contact their team today to get started.