The Real Reason Black-Hat SEO Techniques Are not Right for You
March 26, 2006There is much banter in the Search Marketing Industry as to whether techniques deemed as “black-hat” Search Engine Optimization (SEO) techniques are morally wrong. While I have my morals and opinions on the matter, I can not expect you to understand mine. If we were talking about crimes herewhere people are hurt, we could expect legislation. When we see the business model of the major search engines being threatened we will see a stronger push to defeat these techniques. However we are not to that stage yet. The best I can do is give you a few reasons why Black-Hat techniques are not even worth persuing as a method to add to your Marketing toolbox.