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The Top Five ways to drive traffic to your Website are:

Search Engine Optimization (SEO)

SEO was once the biggest buzz about Internet Marketing and the service most companies looked for when embarking on the Internet Marketing race. It’s still an incredibly valuable piece of the puzzle. Just look at how many low-quality SEO companies spam you every week wanting to help you with rankings. It’s testament to the importance of SEO.

What is a top ranking in Google worth to you? In real estate it’s Location, Location, and Location. In search marketing it’s the same location theme; you have to be on the first page and preferably in the top 4 to be effective.

Make Sure Your Potential Customers Are Finding You

b2b pay per click

Pay-per-Click Online Advertising (SEM)

Your second major way to drive traffic to your website is through paid advertising, or Pay-per-Click Google Ads has over 70% of this market. Google Ads are making a big comeback as Google constantly changes their SEO algorithms and makes staying ranked a challenge. PPC ads are so targeted, totally controlled and effective!

Many people still swear they never use the paid ads and don’t believe they will work. The facts are that on average about 27% of traffic for a Google search will use the paid ads. The fact that Google’s stock price continues to rise is proof that these ads work and more companies and customers are buying into the concept.

Target Qualified Leads With Paid Ads

local search optimization

Local Search Optimization

An eye-popping 150 million times per day, people search the Internet for locally-based information in just the United States.

 

Search engines responded by vastly improving how they give their users access to local information, particularly taking advantage of mobile users. Automatically detecting when someone makes a local search, integrating maps, and social proof immediately and dramatically changed how businesses are exposed to potential customers.

Drive More Local Traffic To Your Storefront

b2b social media management

Social Media Marketing

There are so many choices to connect with your customers, potential customers, and fans of your business: Blogs, YouTube, Forums, LinkedIn, Twitter, Facebook, Opinion Marketing, and Article Marketing. These are the latest tools the Internet has enabled to connect you with your customers and drive traffic to your website but which will work best for you?

If you are thinking this section is not for you, just consider that the major car companies started investing billions of dollars in 2008 for social media marketing to sell their cars. Today, every major company in the USA is investing extensively in social media marketing.

Interact On A Personal Level With Your Customers

b2b email marketing

Email Marketing

There is no easier sale than selling more to existing customers. These existing customers and warm leads are the lifeblood of your business. Email Marketing is extremely flexible and can be acutely targeted in order to maximize deliverability and improve communication with your audience. Staying in touch with them is critical to your growth for almost all businesses.

Standing out with an email marketing campaign, in the midst of hundreds received each week, takes a lot of work and expertise but when executed correctly it is one of the most cost-effective forms of communication with your customers.

Nurture Your Leads And Existing Customers

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Frequently Asked Questions

B2B search engine optimization (SEO) is a specific type of online marketing tactic/service that can help a website of a B2B business gain more traction in order to increase their search engine rankings on Google, Bing, etc. What differentiates B2B SEO from B2C, is that for B2B SEO keywords focus on specific words and phrases that business/vendors search. A B2B SEO agency like WSI B2B Marketing can provide you with leading B2B SEO solutions.

Yes, with the right SEO strategy your B2B business will not only improve its search engine rankings, but it will also expand its online reach, and build trust for your brand. There is no better way to show potential B2B vendors that your company is knowledgeable and can deliver the services needed, than having a website and online marketing content that is easy to find and trustworthy. WSI B2B Marketing is a leading B2B SEO agency that can help B2B companies. Contact their team for services.

The cost of SEO services depends on the B2B SEO agency and the services and payment model they offer. The average monthly cost can range from around $750 to $2,000, while hourly rates can go from $85 to around $200. For entire projects, prices range from $5,000 to $25,000 and up. Reach out to B2B SEO agency WSI B2B Marketing for more information and services.

A B2B SEO agency can increase your brand’s online presence and help attract potential leads to your company’s website. By increasing your search rankings and visibility, businesses will get more clicks and users to their site and can increase sales opportunities. An SEO agency like WSI B2B Marketing provides a range of online marketing solutions. Contact them to learn more and improve your online presence today.

Basically, B2B lead generation services will locate customers looking for the specific services/products that you provide and lead them to your website or e-commerce platform. Lead generation is vital not only for marketing teams but for B2B sales as well. B2B SEO agency, WSI B2B Marketing, provides lead generation and other SEO services designed specifically for B2B operations. Contact their team today to get started.