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Increase Your Sales

A consistent flow of qualified leads to your sales team from an automated marketing system designed to help you make sales.

The Sales Cycle Is Changing

Many companies and salespeople are becoming frustrated as they become the administrative arm of their new CRM system. They end up chasing unqualified leads generated by a poorly run online lead generation system. Some of these changes are:

  • Much of the buyer’s research is done online before you ever know they are a qualified lead
  • Buyers put much more emphasis on what’s said by peers (often in social media) than they do on what your advertising message says
  • Before marketing automation tools, these early researching steps had been invisible to most companies and salespeople
  • Informed, qualified buyers know exactly what they are looking for
RAMP User Process

Marketing Automation

With a marketing automation system in place sales teams can contact only qualified leads making it easier for them to make sales.

  • Improved conversion rate for leads to sales
  • Reduced sales cycle by reducing the prospects research time frame and reaching trust in your solution sooner
  • Increased productivity of your marketing staff (generating and nurturing leads) and your sales staff (closing deals)
  • Reduced costs by taking the manual effort out of lead follow-up for over 90% of the tasks in a manual campaign
  • Real time insight into which marketing efforts are providing ROI and creating sales
  • Flexibility to make your team more responsive to market changes and new communication tools
  • Deep intelligence into what works, what doesn’t, and why. Future marketing campaigns are constantly improved
  • Personalization of your marketing efforts so that each prospect gets information tailored to their exact interest, just when they are looking for it

Get proven results with a marketing automation tool that works!

Marketing automation is achieved by using a software tool set to perform these basic functions in your lead generation and sales system. A great automation tool will do these things for you:

  • Manage multi-channel campaigns like email, SEO, SEM, and Social Media so they are fully integrated for lead generation
  • Integrate with your CRM tool and email marketing system for seamless data integration and minimal administration from your marketing and sales teams
  • Detailed yet easily understood analytics for business insight into your campaigns
  • Easy to use business rules for your lead follow-up, automated through the use of email
  • Scoring of leads as they work through their research phase until they are “fully qualified” when a salesperson is alerted into action
  • Lead Nurturing features based on time sequences, lead action, or scoring rules
  • Anonymous website visitor data mining, identify website visits and behavior for every action on your site
  • Landing pages and forms are created for making actions happen
  • Lead scoring and prioritization
  • View detailed prospect information in CRM with no manual data entry required

Case Studies

Case studies have shown dramatic improvements for companies using marketing automation, as reported by DemandGen.com:

150%

increase in bid to win ratio for projects

181%

improvement in average close rates

400%

higher lead conversion rates when using lead scoring

Contact one of our Internet Marketing Professionals today!

Learn how Marketing Automation can streamline your sales process.

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Frequently Asked Questions

B2B search engine optimization (SEO) is a specific type of online marketing tactic/service that can help a website of a B2B business gain more traction in order to increase their search engine rankings on Google, Bing, etc. What differentiates B2B SEO from B2C, is that for B2B SEO keywords focus on specific words and phrases that business/vendors search. A B2B SEO agency like WSI B2B Marketing can provide you with leading B2B SEO solutions.

Yes, with the right SEO strategy your B2B business will not only improve its search engine rankings, but it will also expand its online reach, and build trust for your brand. There is no better way to show potential B2B vendors that your company is knowledgeable and can deliver the services needed, than having a website and online marketing content that is easy to find and trustworthy. WSI B2B Marketing is a leading B2B SEO agency that can help B2B companies. Contact their team for services.

The cost of SEO services depends on the B2B SEO agency and the services and payment model they offer. The average monthly cost can range from around $750 to $2,000, while hourly rates can go from $85 to around $200. For entire projects, prices range from $5,000 to $25,000 and up. Reach out to B2B SEO agency WSI B2B Marketing for more information and services.

A B2B SEO agency can increase your brand’s online presence and help attract potential leads to your company’s website. By increasing your search rankings and visibility, businesses will get more clicks and users to their site and can increase sales opportunities. An SEO agency like WSI B2B Marketing provides a range of online marketing solutions. Contact them to learn more and improve your online presence today.

Basically, B2B lead generation services will locate customers looking for the specific services/products that you provide and lead them to your website or e-commerce platform. Lead generation is vital not only for marketing teams but for B2B sales as well. B2B SEO agency, WSI B2B Marketing, provides lead generation and other SEO services designed specifically for B2B operations. Contact their team today to get started.

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