The time is right for Chinese companies to move into the USA market. Though a lot less “numbers of customers”, the US family income is 6 times what it is in China. It’s a huge market for Chinese products.In the USA, trust is very high for European and Japanese products. We have evolved from the […]
How To Keep Your B2B Email Marketing Campaign On-Track
Email marketing is still one of the easiest and most cost efficient method of staying in contact with your customers and potential customers, and B2B email marketing is no exception. Here are 10 easy to follow rules to help you keep your B2B email marketing campaign on-track Have a PlanBefore you begin anything you need […]
How Much Should a B2B Website Cost for Your Business
Whether you are a self-employed one-man show, or an international, publicly-traded company, understanding B2B website cost can be a challenge. You need a site that supports your business, brand, and acts as the catalyst to growing your business. From large, 1000+ page sites, to 5-page overviews or mini-sites, they all act as your first impression, […]
Organically Grow Your B2B Email Marketing List
Nine ways to organically grow your B2B Email Marketing list without jeopardizing your reputation or the quality of your list. Organic List Building is Still the Best Way to Go – Fill your B2B email list with people who actually want to hear from you. Here are some simple ways to do that: A quick […]
Changes Brands Can Expect to See Due to Social Media
Back a few hundred years ago, before television, indoor plumbing, or even light bulbs, one might suspect that time crept by slowly in all aspects. From your day-to-day activities to waiting for the next big “technological” advancement, the human race, while always ingenious, really made no great strides in technology for thousands upon thousands of […]
Happy New Year for the WSI B2B Marketing Team
We would like to take this opportunity to wish all our clients and friends a Happy New Year from the team here at WSI B2B Marketing We are resolved to keep working hard for your success. All year long we strive to be the best we can, working dilegnetly to increase the ROI for all […]
Top 3 Tips to Creating a Landing Page that Converts
Creating a landing page should not be a guessing game Believe it or not, there are tried and true methods that will lead to a better converting landing page. That’s not to say there aren’t many areas to consider, and because of that many people can get confused when they are creating a landing page. […]
Google Webmaster Guidelines Updated – Then and Now
Google recently announced updates to their webmaster guidelines. WSI B2B Marketing is looking at what is in store for marketers and how the new Google webmaster guidelines differ from earlier. Google announced a new set of webmaster guidelines on October 3, 2012 on their webmaster central blog. According to Google, their motto behind releasing these new […]
10 Email Marketing Best Practices for B2B Businesses
Existing customers and warm leads are the lifeblood of any business. Email Marketing is an extremely flexible and cost efficient way to communicate with your audience. You can acutely target your message in order to maximize deliverability and improve communication. Staying in touch with them is critical to the growth of your business. Standing out […]
Digital, Internet Marketing Budget – How Much Do We Invest to Stay Competitive?
This is an update to a very popular blog post from a couple of years ago. We are still trying to answer the question “how much should we be spending on Digital or Internet Marketing Budget, now including social media and all the other new branding and lead generation tools. Is there a benchmark?” There […]